05
May
Nielsen has released new viewership data to mark Star Wars Day, aka May 4th, and the numbers are pretty fascinating for anyone curious about how well the franchise is doing in the streaming landscape. Largely based on 2025 data, it reveals that in the U.S. alone, viewers watched a staggering 33 billion minutes of Star Wars content last year. A New Hope, The Phantom Menace and Rogue One were the most popular movies, while Andor, Skeleton Crew and The Mandalorian filled out the top three spots on the TV side. Yet, it’s the data from the first quarter of 2026…